Incentive systems update on a decade-long cycle. The world updates daily. The gap is the alpha.
Comp plans, KPIs, regulations, and tax codes were all designed for a slower world. AI, climate, and capital now move faster than the governance loops built to steer them.
When the environment moves faster than the incentive, the incentive becomes a museum piece — formally enforced, operationally ignored. Compliance theater is the symptom.
Closing the gap is not a one-time redesign. It's a discipline of constant, light-weight re-anchoring — the operating cadence every leader needs after this Executive Course.
The Structural Flip
Treat the incentive system as a living product. Ship updates.
