The Incentives Lab
Council Membership

The Incentive Intelligence Council™

A private membership for executives serious about practicing Incentive Intelligence as a discipline — not consuming it as content.
312
Certified practitioners
24
Industries represented
18
Countries
1,247
Assessments this quarter

312+ practitioners across 24 industries and 18 countries are already in the room.

Monthly executive roundtables

Live, closed-door sessions on the incentive systems shaping the quarter ahead.

Research briefings

Every Lab white paper, case study, and brief delivered first — and discussed.

AI Incentive updates

A monthly read on what's actually shifting in AI deployment and human alignment.

Curated case studies

Working sessions on real, anonymized member challenges.

Certification pathway

Direct path to the Certified Incentive Intelligence Practitioner™ designation.

Private peer network

A small, curated council of executives, founders, board members, and investors.

Spring 2026 cohort
Begins April 6, 2026
13 of 40 seats remaining.

Cohorts are capped to keep the room high-signal — sector diversity over volume. When a cohort fills, the next opens the following quarter.

Claim a seat — $1,000/year →
Lessons · Inside the Council

What members are learning together.

Council learning is mostly peer-to-peer. These lessons frame the recurring themes. Hover any underlined term for the definition.

L1

What a Council is for

Video coming soon
Social Proof · Commitment
What a Council is for
5 min

The Council is a closed room of executives practicing the same discipline. The point is not content — content is freely available. The point is calibrated social proof: hearing how a peer CFO actually redesigned a comp plan, what worked, what backfired, and what the second-order effects looked like a quarter later.

Membership creates a slow but compounding commitment to practicing the work, because the people you sit with month after month expect you to.

L2

Monthly roundtables, designed as incentive systems

Video coming soon
Reciprocity · Liking
Monthly roundtables, designed as incentive systems
7 min

Roundtables run on the same physics they teach. Members bring real problems; the room gives concentrated attention; the reciprocity loop produces extraordinary follow-through because next month, you'll be the one asking.

The cohort is curated for sector diversity so nothing said in the room competes commercially with anyone in it.

L3

Why the cap exists

Video coming soon
Scarcity · By design
Why the cap exists
4 min
The cap is what makes the room work. It is not a sales tactic; it is the product.

Membership is capped, and not for marketing reasons. Past a certain size, the reciprocity dynamics that make the Council valuable break down — the room becomes an audience again. The cap is functional, not theatrical.