Scientific Definition
Employees using unauthorized AI tools to get work done.
Plain-English Definition
Employees using unauthorized AI tools to get work done.
Feynman Explanation
Your real AI strategy is whatever your team's actually using.
Core Principle
Employees using unauthorized AI tools to get work done.
Mechanisms
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Inputs (Triggers)
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Outputs (Behaviors)
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Behavioral Signature
Your real AI strategy is whatever your team's actually using.
Examples
- Personal ChatGPT, Claude, and Copilot subscriptions across the org.
- Governance gap and competitive intelligence loss.
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Famous Experiments
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Design Principles
- Sanction great tools. Provide better internal alternatives. Train, don't punish.
Measurement Approaches
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Evidence
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The Perverse Incentive Lens™
How this behavior is exploited — and how to redesign around it.
- Sanction great tools. Provide better internal alternatives. Train, don't punish.
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Interactive Mini Network
Click any neighbor to re-center the graph and follow the threads of connection.
Knowledge Graph Neighbors
Auto-linked to the rest of the Human Behavior Taxonomy by family, domain, dimension, and shared keywords.
Innovators → early adopters → majority → laggards, AI-specific.
Discounting algorithmic advice even when superior.
AI bolted onto existing workflows to look forward-leaning.
Redesigning roles around AI capability.
AI pilots that succeed and never scale.
Pre-deployment analysis of who loses what.
Teams under-reporting AI capability to protect comp or status.
AI doesn't just replace tasks — it threatens identities.
Written rules about how AI may be used internally.
AI system that takes actions to achieve goals, often across tools.
When the agent acts, who's responsible?
Augmentation strategy vs. substitution strategy.