Scientific Definition
Imagine the failure beforehand; investigate it afterward.
Plain-English Definition
Imagine the failure beforehand; investigate it afterward.
Feynman Explanation
Both halves required. One alone is theater.
Core Principle
Imagine the failure beforehand; investigate it afterward.
Mechanisms
Pending editorial review.
Imagine the failure beforehand; investigate it afterward.
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Continuous decision improvement.
Inputs (Triggers)
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Outputs (Behaviors)
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Behavioral Signature
Both halves required. One alone is theater.
Examples
- Standard operating practice in elite engineering and military planning.
- Continuous decision improvement.
Pending editorial review.
Famous Experiments
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Design Principles
- Pair them as a process. Compare predictions to outcomes.
Measurement Approaches
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Evidence
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The Perverse Incentive Lens™
How this behavior is exploited — and how to redesign around it.
- Pair them as a process. Compare predictions to outcomes.
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Interactive Mini Network
Click any neighbor to re-center the graph and follow the threads of connection.
Knowledge Graph Neighbors
Auto-linked to the rest of the Human Behavior Taxonomy by family, domain, dimension, and shared keywords.
Imagine the project failed; explain why.
How will I feel about this in 10 minutes / 10 months / 10 years?
Inattention or forgetfulness caused by low attention, hyperfocus, or distraction.
Forgetting to compare an offer with the next-best alternative.
Outcomes that could have happened but did not.
Overthinking a situation so that decision-making stalls.
The first number on the table silently sets the range for every number after it.
Tversky & Kahneman's classic: identical outcomes flip from 'risk averse' to 'risk seeking' when framed as lives saved vs. lives lost.
Our perception is shaped by what we selectively pay attention to.
Favoring suggestions from automated systems over conflicting human judgment.
A color appears different depending on adjacent colors.
Decisions are constrained by available information, cognitive limits, and time.