The cobra effect, on repeat
Pay per tail, get more rats. Every time.
In 1902, colonial Hanoi paid a bounty per rat tail. Citizens cut tails off live rats and bred more in basements. The rat population grew. This is not a story. It is a recurring pattern that any leader who pays per proxy will recreate, this quarter, in their own organization.
The pattern: a noble goal, a measurable proxy, a financial reward attached to the proxy, and then a population of humans optimizing — perfectly rationally — the proxy instead of the goal.

