Scientific Definition
People preferentially process experience visually, auditorily, or kinesthetically. Match the channel; match the mind.
Plain-English Definition
People preferentially process experience visually, auditorily, or kinesthetically. Match the channel; match the mind.
Feynman Explanation
Sell a visual person an experience, an auditory person a story, a kinesthetic person a feeling.
Core Principle
People preferentially process experience visually, auditorily, or kinesthetically. Match the channel; match the mind.
Mechanisms
Pending editorial review.
People preferentially process experience visually, auditorily, or kinesthetically. Match the channel; match the mind.
Pending editorial review.
Pending editorial review.
Pending editorial review.
Pending editorial review.
Sales, training, marketing copy.
Inputs (Triggers)
Pending editorial review.
Outputs (Behaviors)
Pending editorial review.
Behavioral Signature
Sell a visual person an experience, an auditory person a story, a kinesthetic person a feeling.
Examples
- Foundational NLP construct.
- Sales, training, marketing copy.
Pending editorial review.
Famous Experiments
Pending editorial review.
Design Principles
- Build any important message in all three channels. The audience will self-select.
Measurement Approaches
Pending editorial review.
Evidence
Pending editorial review.
Pending editorial review.
The Perverse Incentive Lens™
How this behavior is exploited — and how to redesign around it.
- Build any important message in all three channels. The audience will self-select.
Pending editorial review.
Pending editorial review.
Interactive Mini Network
Click any neighbor to re-center the graph and follow the threads of connection.
Knowledge Graph Neighbors
Auto-linked to the rest of the Human Behavior Taxonomy by family, domain, dimension, and shared keywords.
Small advantages, applied consistently, become uncatchable.
Creative work needs blocks of hours; managerial work runs on 30-minute slices. They destroy each other when mixed.
Where you can go is constrained by where you've been.
Pre-allocate every hour to a category before the day starts.
How much we value the present over the future.
How vividly we connect to our future self predicts long-term decision quality.
An automatic action triggered by a stable cue — built through repetition.
A single habit whose adoption cascades into many other behavior changes.
A present-bias kink (β) on top of exponential discounting (δ): immediate rewards get a bonus, all future rewards trade normally.
We judge probability by how similar an event is to a prototype.
H1 (managing the present) + H2 (transition mechanisms) + H3 (transformative futures) held simultaneously.
Our decisions are influenced by when events occur or when we evaluate them.