Scientific Definition
Augment when judgment matters. Automate when scale matters.
Plain-English Definition
Augment when judgment matters. Automate when scale matters.
Feynman Explanation
Two strategies. Often confused. Different outcomes.
Core Principle
Augment when judgment matters. Automate when scale matters.
Mechanisms
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Inputs (Triggers)
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Outputs (Behaviors)
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Behavioral Signature
Two strategies. Often confused. Different outcomes.
Examples
- Customer service tier-1 vs. customer service complex case.
- Strategic AI deployment pattern.
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Famous Experiments
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Design Principles
- Audit each workflow: augment or automate? Choose explicitly.
Measurement Approaches
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Evidence
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The Perverse Incentive Lens™
How this behavior is exploited — and how to redesign around it.
- Audit each workflow: augment or automate? Choose explicitly.
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Interactive Mini Network
Click any neighbor to re-center the graph and follow the threads of connection.
Knowledge Graph Neighbors
Auto-linked to the rest of the Human Behavior Taxonomy by family, domain, dimension, and shared keywords.
Augmentation strategy vs. substitution strategy.
Stages of organizational AI capability.
AI strategy = decisions about which capabilities to build and where.
Strategic choice on AI capability sourcing.
AI capability outpacing organizational ability to use it.
Specialized training on domain data.
Open-weight vs. API-only models.
Concentration risk on a single AI provider.
Reduced vigilance with automated systems.
Operating economics shaped by per-token pricing.
Written rules about how AI may be used internally.
Innovators → early adopters → majority → laggards, AI-specific.